these companies are paying too much.
i don't think sponsoring teams with such big sum of money will bring them good ROI.
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HDFC Life Renews Deal With Rajasthan Royals For Fifth Season Of IPL
HDFC Life announced that it has renewed its deal with the Indian Premier League (IPL) group Rajasthan Royals as an associate sponsor for the fifth season of the tournament.
The private insurance company has been connected with the Jaipur franchise since the past three year period.
In a declaration, HDFC Life executive vice-president head (marketing and direct channels) Sanjay Tripathy stated, “With a young team along with Rahul Dravid as captain and mentor and other top players, Rajasthan Royals will enter the competition as underdogs.”
“But I am confident that their self belief and self confidence will help perform to their best potential,” Mr. Sanjay Tripathy added.
HDFC Life also said that it will carry on honoring the best performing champions with 'Sar Utha Ke Jiyo - Most Valuable Player'.
The Rajasthan Royals coaching staff and the captain will decide on the ‘Most Valuable Player’ from the Rajasthan Royals group, who will pocket a cash reward.
Via a CSR scheme, the private insurance firm will permit underclass kids to watch the matches and interact with the cricketer players.
these companies are paying too much.
i don't think sponsoring teams with such big sum of money will bring them good ROI.
the company said that the team's never-say-die attitude goes well with our brand thought - sar utha ke jiyo.
HDFC Life named life insurer of the year
